Born in a small town in Eastern Europe, Svetlana grew up surrounded by two powerful legacies: medicine and herbalism. In her family, knowledge of plants and their healing properties was passed down alongside the scientific discipline of diagnostics and care. This early blend of nature’s wisdom and medical precision shaped her way of seeing the world.

Her formative years were filled with both art and science—studying music, dance, and visual arts with the same dedication she brought to biology and chemistry. In the garden, she learned the scent and structure of medicinal plants; in the classroom, she learned the discipline to translate that knowledge into formulas and results.

During her university studies, Svetlana began creating preparations that honored both worlds. What started as experiments—batches of oils, tinctures, and balms—soon became the foundation for a brand. In 2009, she launched Gressa with a single vision: to create skincare and cosmetics that respect the skin’s natural rhythms, marry botanical potency with scientific refinement, and honor the time it takes for true transformation.

The launch of The Minimalist, her now-iconic corrective serum foundation, brought a new category to beauty—one that treated skin as carefully as it enhanced it. From that moment, Gressa became known for formulations that are as elegant as they are effective.

Today, every Gressa product carries the same guiding principle: beauty is not urgency, but alignment, integrity, and time. It is botanical alchemy, expressed with precision and purpose.